{"id":1095,"date":"2022-11-16T11:20:04","date_gmt":"2022-11-16T05:50:04","guid":{"rendered":"https:\/\/winnerbrands.in\/?p=1095"},"modified":"2022-11-17T11:20:36","modified_gmt":"2022-11-17T05:50:36","slug":"senior-brand-manager-home-interior-solutions-brand","status":"publish","type":"post","link":"https:\/\/winnerbrands.in\/job-posts\/senior-brand-manager-home-interior-solutions-brand\/","title":{"rendered":"Senior brand manager &#8211;  home interior solutions brand"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1095\" class=\"elementor elementor-1095\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a4ac445 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a4ac445\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5392f88\" data-id=\"5392f88\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35b47e2 elementor-widget elementor-widget-text-editor\" data-id=\"35b47e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Role: Senior Brand Manager<br \/>Type: On-site <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-271de0a elementor-widget elementor-widget-heading\" data-id=\"271de0a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Brand overview<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd53840 elementor-widget elementor-widget-text-editor\" data-id=\"fd53840\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The brand is building the most trusted &amp; customer-centric home interior solutions, handling \u2014 design, delivery, installation, and post-installation service, Over the last 6 years, the team has delivered over 15,000 homes across 10 cities. The brand has recently closed on series funding and expanding its team for the next phase.<\/p><p>As a Senior Manager &#8211; Brand Marketing \/ Mad hatter will be leading a set of key brand marketing initiatives. As a senior member of the brand marketing team you will be managing the creative agency, and media agency, supervising execution, and will be responsible for managing the campaigns across ATL, BTL, and Digital. This person will help build a strong brand presence and work with multiple internal and external stakeholders.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d129849 elementor-widget elementor-widget-heading\" data-id=\"d129849\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Responsibilities <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-546bf40 elementor-widget elementor-widget-text-editor\" data-id=\"546bf40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Build novel strategies that can help the brand stand out and get disproportionate attention and awareness.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Build brand management &amp; development plan leveraging digital mediums for a digital-first brand.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Plan and deploy strategies to strengthen the brand and build brand equity.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Plan and drive execution of marketing strategy to achieve business goals and build brand awareness<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Be the voice of the consumer and understand consumer trends<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Develop, launch and track high-impact integrated campaigns across digital, offline, ATL, and BTL channels<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Implement go to market strategy for sub-brands, products &amp; store launches<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Track and measure the impact of all marketing initiatives<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Manage creative, social &amp; content verticals under the brand marketing team<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Drive innovation and bring in new communication ideas on the basis of market research, consumer insights, and business imperatives<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ensure consistent and effective brand positioning &amp; product \/ promotional messaging across all platforms.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Manage the Brand calendar and keep all verticals aligned<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Manage creative, media &amp; PR agency<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c86c02 elementor-widget elementor-widget-heading\" data-id=\"5c86c02\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Expertise and Qualification:\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-439fa78 elementor-widget elementor-widget-text-editor\" data-id=\"439fa78\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Degree in marketing is a plus<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Agency experience or experience in managing agencies\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Relevant work experience of working on brands managing the brand strategy, ATL &amp; BTL campaigns. Preferably from a core marketing background.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Prior experience in building brand awareness &amp; management via innovative ideas and campaigns leveraging the strengths of digital mediums such as YT, Instagram, Facebook, etc.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Should be an idea maverick, translating powerful ideas into campaigns and initiatives that help in building a strong positive perception of the brand.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Prior experience at a startup is a plus<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Strong understanding of how creative processes work\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Comes with industry contacts and publisher connections, worked with vendors across domains a plus<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Excellent communication skills.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ability to manage time and juggle multiple priorities to execute high-quality deliverables<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Self-starter who is entrepreneurial in nature will be a plus <\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Role: Senior Brand ManagerType: On-site Brand overview The brand is building the most trusted &amp; customer-centric home interior solutions, handling \u2014 design, delivery, installation, and post-installation service, Over the last 6 years, the team has delivered over 15,000 homes across 10 cities. The brand has recently closed on series funding and expanding its team for [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[20],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Senior brand manager - home interior solutions brand - WinnerBrands - Helping brands leverage the power of top marketing talent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/winnerbrands.in\/job-posts\/senior-brand-manager-home-interior-solutions-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Senior brand manager - home interior solutions brand - WinnerBrands - Helping brands leverage the power of top marketing talent\" \/>\n<meta property=\"og:description\" content=\"Role: Senior Brand ManagerType: On-site Brand overview The brand is building the most trusted &amp; customer-centric home interior solutions, handling \u2014 design, delivery, installation, and post-installation service, Over the last 6 years, the team has delivered over 15,000 homes across 10 cities. 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