{"id":1117,"date":"2022-12-02T20:51:51","date_gmt":"2022-12-02T15:21:51","guid":{"rendered":"https:\/\/winnerbrands.in\/?p=1117"},"modified":"2022-12-02T20:51:54","modified_gmt":"2022-12-02T15:21:54","slug":"managing-freelancers-and-agencies","status":"publish","type":"post","link":"https:\/\/winnerbrands.in\/career-prep\/managing-freelancers-and-agencies\/","title":{"rendered":"Managing freelancers and agencies"},"content":{"rendered":"\n<p>As marketers, you will constantly find yourself dealing with agencies and freelancers.&nbsp;<\/p>\n\n\n\n<p>They are your trusted stakeholders, who will help you bring your visions to fruition.&nbsp;<\/p>\n\n\n\n<p>That social media post.\u00a0Or that product romance video.\u00a0<\/p>\n\n\n\n<p>That brand identity document.\u00a0Or that national-level TV campaign.\u00a0<\/p>\n\n\n\n<p>Whatever the need, third-party agencies are a marketer\u2019s army.&nbsp;<\/p>\n\n\n\n<p>And just like a general, leading from the front requires a few skills from marketers:&nbsp;<\/p>\n\n\n\n<ul>\n<li>Make them understand what your brand does, and what it stands for.&nbsp;<\/li>\n\n\n\n<li>Think of your agencies as business partners and not a service provider.&nbsp;<\/li>\n\n\n\n<li>Brief your agency clearly. State the business challenge and the ask very clearly upfront, and define what success will look like.&nbsp;<\/li>\n\n\n\n<li>Provide timely feedback. Agencies hate feedback that\u2019s indecisive, late, or too subjective.&nbsp;<\/li>\n\n\n\n<li>Have clear contracts in place to define your relationship legally.&nbsp;<\/li>\n\n\n\n<li>Make your payments on time.&nbsp;&nbsp;<\/li>\n\n\n\n<li>Be friendly and professional in your written or verbal communications.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Agency relationships thrive on mutual trust and high integrity. Maintain both.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As marketers, you will constantly find yourself dealing with agencies and freelancers.&nbsp; They are your trusted stakeholders, who will help you bring your visions to fruition.&nbsp; That social media post.\u00a0Or that product romance video.\u00a0 That brand identity document.\u00a0Or that national-level TV campaign.\u00a0 Whatever the need, third-party agencies are a marketer\u2019s army.&nbsp; And just like a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,16],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Managing freelancers and agencies - WinnerBrands - Helping brands leverage the power of top marketing talent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/winnerbrands.in\/career-prep\/managing-freelancers-and-agencies\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Managing freelancers and agencies - 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